The super rookie boy group Alpha Drive One is expanding its global influence with hot topics even before their debut.
Alpha Drive One (Kim Gun-woo, Kim Jun-seo, Lee Ri-o, Lee Sang-won, Zhang Jiahao, Jung Sang-hyun, Zhou Wanxin, Heo Sin-long) has proven the intense interest of fans worldwide, as the total number of followers on their official social media accounts surpassed 2 million within less than a week of being launched.
In particular, an 11-second video filmed by the members of Alpha Drive One during their first practice together sparked discussions immediately after its release on the 30th, and as of 8 AM on the 2nd, it has surpassed 16 million views. The subsequent challenge video set a record by exceeding 1 million views in just over an hour after its release, further heightening expectations for the 'one team' chemistry of ALD1 that will unfold in the future.
Alpha Drive One is also standing out in terms of brand value. They achieved an exceptional result by ranking 2nd in the October rookie idol group brand reputation survey released by the Korean Corporate Reputation Research Institute, even before their debut.
Despite not having debuted yet, Alpha Drive One is showcasing their brand power, firmly establishing their position as the 'next-generation global super rookie.'
Born from the Mnet survival program 'Boys 2 Planet' on September 25, Alpha Drive One is a group chosen by star creators from 223 countries and regions worldwide, garnering overwhelming attention right after the broadcast.
Meanwhile, Alpha Drive One stands for ALPHA (goal towards the best), DRIVE (passion and drive), and ONE (one team), embodying a strong ambition to deliver 'K-POP catharsis' on stage. With records being broken even before their debut, the steps of this super rookie K-pop group proving their global rising power are drawing intense interest from fans around the world.
[Lee Da-kyum, Star Today Reporter]
